The box office success of It Ends With Us continues to impress, as the film crosses the $300 million mark globally. With earnings more than 12 times its production budget, the movie has become a commercial hit. The adaptation of Colleen Hoover’s best-selling novel has captivated audiences worldwide, contributing to its remarkable financial performance. This milestone cements the film’s place as one of the top-grossing romantic dramas of recent times, with its emotional storytelling resonating strongly with viewers across the globe.

Blake Lively-Led It Ends With Us Achieves Box Office Milestone: Surpasses $300 Million Worldwide
It Ends With Us, directed by Justin Baldoni and starring Blake Lively, has achieved significant success at the global box office, surpassing the $300 million milestone. Released on August 9, the film’s impressive performance has drawn attention from both audiences and industry analysts, as it has earned over 12 times its production budget. Despite initial controversies and competition from blockbuster films like Deadpool & Wolverine, the movie has held its ground, becoming one of the top-grossing romantic dramas of the year. In this article, we will explore the film’s box office journey, its competition, and what makes it a standout success.
A Modest Budget, A Massive Success
One of the most striking aspects of It Ends With Us is how it managed to turn a relatively small production budget into massive box office returns. The film was made on a modest budget of just $25 million, which is quite low compared to most Hollywood productions, especially when compared to big-budget blockbusters released around the same time. Despite this, It Ends With Us has managed to earn a whopping $309.4 million globally, a figure that continues to grow as the film remains in theaters across international markets.
This means that the movie has earned more than 12 times its budget, an impressive feat by any standard. In terms of return on investment (ROI), It Ends With Us is a prime example of how a well-crafted story with strong performances can lead to incredible box office success, even without the resources typically allocated to blockbuster films.

Competing with Deadpool & Wolverine
Adding to the film’s remarkable success is the fact that it was released just two weeks after Deadpool & Wolverine, one of the most highly anticipated films of the year, starring Ryan Reynolds—Blake Lively’s husband—in the lead role. The superhero film had a massive marketing push and was expected to dominate the box office for several weeks. Despite this, It Ends With Us managed to carve out its own space in the competitive box office landscape.
While Deadpool & Wolverine had the advantage of being a superhero film, a genre that generally attracts large audiences, It Ends With Us held its own. The film consistently ranked in the top five domestic box office charts for several weeks, a testament to its strong word-of-mouth, critical reception, and the star power of Blake Lively.
The romantic drama’s ability to stand its ground against a blockbuster superhero film speaks volumes about the appeal of the source material—Colleen Hoover’s best-selling novel—and the quality of the film adaptation.
The Gossip Girl Star’s Box Office Pull
Blake Lively’s portrayal of the lead character in It Ends With Us has been a major contributing factor to the film’s success. Known for her role in Gossip Girl and other successful films, Lively has built a solid fan base over the years. Her ability to draw audiences, coupled with the powerful script, has helped the movie perform exceptionally well at the box office.
The film’s emotional narrative, coupled with Lively’s strong performance, has resonated with audiences globally. Fans of the novel flocked to theaters to see the book come to life, and newcomers to the story were captivated by the raw emotion and compelling storytelling.
Domestic Success and International Appeal
It Ends With Us has not only been successful domestically but has also performed exceptionally well in international markets. In its fifth weekend, the film earned $3.8 million in the U.S., bringing its North American box office total to $141.4 million. The film is expected to continue performing well, with projections suggesting that its domestic haul could reach between $145 million and $155 million by the end of its run.
Internationally, the film has been a major success, with earnings of $168 million across more than 60 regions. Notably, It Ends With Us recently collected a strong $10.8 million from international markets during its fourth weekend, marking only a 30.8% dip from the previous weekend’s earnings. This indicates strong and sustained interest in the film outside the U.S.
There are still several markets where the film has yet to be released, which means that its international earnings are expected to continue rising in the coming weeks. The film’s universal themes of love, heartbreak, and personal growth have resonated with audiences worldwide, contributing to its global appeal.

Surpassing The Fault in Our Stars and Other Box Office Hits
One of the most notable achievements for It Ends With Us is surpassing the global box office earnings of The Fault in Our Stars, another romantic drama based on a popular novel. For several weeks, It Ends With Us was eyeing the $307.2 million lifetime earnings of The Fault in Our Stars. Recently, the film finally surpassed this milestone, further solidifying its place as one of the top-grossing romantic dramas of recent years.
In addition to surpassing The Fault in Our Stars, It Ends With Us has entered the top 10 highest-grossing films of the year at the U.S. box office. It achieved this by overtaking the domestic earnings of A Quiet Place: Day One, which had previously held a spot in the top 10. This is a remarkable achievement for a film with such a modest budget, especially considering the competition it faced from blockbuster films in various genres.
The Future: Box Office Projections
As It Ends With Us continues its theatrical run, industry analysts are predicting that the film will continue to perform well at the global box office. In the U.S., the film is expected to reach between $145 million and $155 million by the end of its run, while globally, it is projected to earn between $340 million and $350 million.
These projections place the film among the top-performing romantic dramas of all time, a remarkable achievement for a movie that was produced on such a small budget. The film’s box office success has not only been a financial win for the producers but has also opened the door for potential sequels or spin-offs, given the popularity of Colleen Hoover’s original novel and its sequel.
Controversies and Challenges
Despite its overwhelming success, It Ends With Us has not been without its fair share of controversies. The film’s casting, in particular, sparked debate among fans of the novel, with some expressing disappointment over certain casting choices. However, these controversies did little to impact the film’s box office performance. In fact, the discussions surrounding the film may have contributed to its visibility and generated even more interest from audiences.
Additionally, the film faced competition from major blockbusters during its release window, which could have posed a challenge. However, its strong narrative, combined with excellent performances and smart marketing, helped it overcome these challenges and emerge as a box office success.

Conclusion: A Remarkable Box Office Journey
It Ends With Us has defied expectations and proven to be a massive box office success. With a global haul of $309.4 million and counting, the film has earned over 12 times its production budget, making it one of the most successful romantic dramas in recent memory. Blake Lively’s star power, Justin Baldoni’s direction, and the emotional storytelling at the heart of the film have captivated audiences worldwide, ensuring that It Ends With Us will be remembered as a box office triumph for years to come.
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